This course presents practical applications of marketing concepts designed to grow small businesses. It covers basic marketing tools including market analysis and research, target marketing, assessing competitors and key marketing implementation tools. A strategic, well planned approach to marketing is demonstrated with several examples of effective hands-on marketing techniques. Focus is on the business’ customers – creating and keeping them.
Presented by: The Michigan Small Business & Technology Development Center (MI-SBTDC)
Registration: Register for October 2, 2013 - CANCELLED
Register for December 4, 2013 6 p.m. - 9 p.m.
Time: Varies, please see above
Location: Oakland County Executive Office Building Conference Center
Building 41 West
2100 Pontiac Lake Road
Waterford, Michigan 48328
Map to Conference Center (file size 167k)
Fee: $40 per person; please make checks payable to E.M.U.
Fee is non-refundable
Registration: Pre-registration is required and seating is limited.
Please register online by selecting a date above. Alternately, call: 248-858-0783.
You will need to download
Adobe Acrobat Reader
if it is not already installed on your system.